This template describes and end to end Solution for CX covering the business areas:
- Account Management
- Analytics
- Architecture
- B2B
- B2C
- Marketing
- Marketplace
- Product Presentation
- Product Management
- Sales
- Service & Support
The solution description is product agnostic, the effort estimation distinguishes between different product implementations.
To ensure the success of a CRM implementation, it is important to thoroughly reflect the CRM solution coverage. Solution coverage refers to how intensively CRM will be used in a customer organization.
For example, using only a small subset of all available business areas / scope elements, the scope of your CRM would be considered narrow. If the majority of all personas in a customer organization will be utilizing the system, that is a broad scope of CRM.
Based on extensive business and industry knowledge, CIN offers intelligent customizing where business areas / scope elements can be selected and deselected. The effects of the selection / deselection on business areas, personas and user stories are immediately apparent at any time.
